Be Trustworthy!

Cathie Leimbach • June 6, 2022

Trust is essential for success in any and all aspects of our lives. When we don’t trust others, we don’t want to spend time with them or collaborate with them. Likewise, when we aren’t trustworthy, others don’t want to work or play with us. The degree to which leaders are trusted by the people around them determines whether they are likely to be leading an enthusiastic results-oriented team or surrounded by lethargic and disgruntled low performers.  


Trust is so important that it is the focus of David Horsager’s company, Trust Edge. Trust can be defined as a “firm belief in the reliability, truth, ability, or strength of someone or something”. Do your boss, peers, employees, customers, and suppliers all believe that you are reliable, honest, and skilled? If not, then they don’t see you as trustworthy. Their lack of trust in you is impacting the organization’s performance.


Increasing trust creates transformation. When leaders learn to balance transparency, consistent communication, and healthy, results-based accountability, their colleagues perceive them as more trustworthy. This is true for in-person, virtual, and hybrid work situations. A lack of trust breeds a lack of uncertainty which increases fear. This sparks our natural fight or flight instinct which reduces productivity and increases dissatisfaction, decreasing morale, performance, and retention.


Unfortunately, lack of trust is very common. 10% of people say they have never had a leader or employer they could fully trust. On average, employees indicate that they have mostly or completely trusted their leaders for only 45% of their work life. In early 2022, only 13% of the workforce reported completely trusting their current employer.


Since everything takes longer and costs more when trust is low, the lack of trust can be an organization’s biggest expense. 94% of Americans say that lack of trust affects their performance. Collaboration and strong connections among workplace colleagues create the foundation for business success. Yet, the majority of senior leaders spend more time on finances, technology, strategy, and production than they do on people and culture.


How much attention are you giving to connecting and collaborating with your people? What about engaging and empowering them by helping them know what is expected of them and ensuring they feel valued? Are you one of the 13% of leaders who are seen as trustworthy or one of the 87% who are contributing to suboptimal results by not paying enough attention to organizational culture and valuing your people? If you’re in the majority, when are you going to take your first step towards being more trustworthy and what will that first step be?  

By Cathie Leimbach June 16, 2026
Artificial Intelligence is becoming a powerful workplace tool. It can summarize information, analyze data, draft content, and generate ideas in seconds. But there is a growing risk leaders need to recognize: AI can sound convincing even when it is wrong. In an article by Erica Dhawan, she describes a legal case where attorneys used ChatGPT to help prepare a court filing. The brief looked professional, the reasoning seemed logical, and the citations appeared legitimate. There was only one problem: several of the cited cases did not exist. The AI had fabricated them. The danger wasn't carelessness. It was trust. Because the information was presented clearly, confidently, and professionally, nobody stopped to question it. Psychologists call this the "fluency heuristic"—our tendency to assume information is accurate when it is easy to process and sounds credible. As leaders, we cannot allow polished answers to replace critical thinking. When you find yourself thinking, "This is too good to be true," put your brain in gear. Dig deeper. Investigate. Verify the facts. Ask what assumptions were made, what information might be missing, and what evidence supports the conclusion. AI can be an incredible assistant. It should never become a substitute for judgment. The smooth answer is not always the wrong one—but it is often the one that deserves the most scrutiny. Before You Act, Verify. The biggest risk with AI isn't bad information. It's believable information that's wrong. That's why we created the AI Verification Checklist for Leaders —a simple 5-minute tool designed to help leaders challenge assumptions, identify missing information, verify conclusions, and make better decisions before acting on AI-generated recommendations. Download the free AI Verification Checklist for Leaders and start asking better questions before making important decisions.
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