Your Employees’ Strengths Make Your Company Stronger and More Profitable

Cathie Leimbach • December 7, 2021

Focusing on employees’ strengths does more than engage workers and enrich their lives. It also makes good business sense. Gallup recently completed an extensive study of companies that have implemented strengths-based management practices. 

 

By positioning employees to work from their strengths – doing what they do best – they have higher energy, less stress, and are six times more likely to be engaged at work. 

 

Additional research provides a compelling business case for implementing a strengths intervention showing performance increases, which, even at the lower end, are impressive:

10%-19% increase in sales

14%-29% increase in profit

3%-7% increase in customer engagement

9%-15% in engaged employees

6 to 16 point decrease in turnover (in low turnover organizations)

26 to 72 point decrease in turnover (in high turnover organizations)

22%-59% decrease in safety incidents.

 

All employees have strengths – the unique combinations of talents, knowledge, skills, and practices that help them do their best daily. These strengths provide employees and employers with their greatest opportunity for success.  And, the best way to do that is through their managers. 

 

Wondering how to get started? Here are some best practices to begin moving into a strengths-based culture:

  • It starts with leadership. When isolated departments implement strengths interventions, a limited impact can be achieved. When leaders make these interventions a strategic priority, change really happens. For example, when leaders push strengths through the entire organization, the potential for increased employee engagement and profitability multiples.
  • Don’t assume your employees know their strengths. People often take their powerful talents for granted, may be unaware of them, or undervalue them because it comes so naturally. Spend time in conversations with employees to uncover their strengths and consider using standard assessments for a more detailed picture.
  • Generate awareness and enthusiasm company-wide.  Managers can communicate the company’s business strategy in terms of the company’s unique strengths.  Employees use their strengths more when the strengths concepts are consistently communicated. 
  • Be mindful of strengths when creating project teams.  Leaders need to create ways for all employees to increase their self-awareness; they should also employ tactics to ensure teams are assembled reflecting each individual’s innate talents.
  • Use team meetings to help team members deepen their understanding of the strengths approach. Encourage them to be open with their fellow team members about their strengths and help them think strategically about how to complete a successful project using all of the members’ abilities and talents.
  • Focus performance reviews on the recognition and development of employees’ strengths. A strengths-based approach is straightforward, appealing, and decisive. Conduct performance reviews that encourage and use each employee’s talents and offer development aligned with their strengths. Provide clear performance expectations and help employees set achievable but challenging goals based on their strengths.

 

Employees can’t completely avoid their weaknesses. However, instead of wasting too much time trying to improve in areas in which they are unlikely to succeed, form strategic partnerships and thoughtful processes that help them work around those weaknesses. 

 

Higher employee engagement, increased profitability, lower turnover, and helping your employees make a difference based upon their talents to contribute to the organization’s goals and objectives will create greater success throughout each department and the company as a whole.

What’s Really Driving Employee Detachment?

By Cathie Leimbach • April 21, 2026
Most leaders don’t struggle because they don’t care. They struggle because the root causes of disengagement are easy to miss. Right now, many employees are emotionally detached from their workplaces—and a majority are still watching for their next opportunity. But this isn’t about perks or pay. It’s about something more foundational. Less than half of employees clearly know what’s expected of them. Even fewer feel encouraged to grow, connected to purpose, or heard at work. Those aren’t surface issues. They’re leadership gaps. And they show up in everyday conversations. Engagement is built—or broken—through how leaders communicate expectations, opportunities, purpose, and voice. For example: When expectations aren’t clear, people guess and stay busy—and performance suffers. When employees don’t see how their work matters, connection fades. When leaders don’t ask for employees’ perspectives, people disengage—even if they stay. These aren’t big system failures. They’re missed conversations. The good news? What causes detachment is also what fixes it. Where could clearer, more intentional leadership conversations reconnect your team? Look at your last two workplace culture or employee engagement surveys. What do they show about how well your leaders meet employee needs? Where are leaders falling short? How do these strengths and gaps affect your bottom line? How long are you willing to accept the underperformance that follows?  Your Next Step: Click here to book a free conversation with Cathie Leimbach about discovering and/or closing leadership gaps in your organization.

What Problems Disappear When Leadership Gets Stronger?

By Cathie Leimbach • April 14, 2026
Most workplace issues don’t start big. They build slowly—through missed conversations, unclear expectations, and more people leave. That’s where disengagement shows up. And when it does, the cost is real: 78% higher absenteeism 51% higher turnover 63% more safety incidents These differences come from comparing the 25% of organizations with the strongest employee engagement to those in the bottom 25% (Gallup). And across the U.S., the bigger picture is hard to ignore— disengaged employees cost organizations nearly $2 trillion annually in lost productivity (Gallup). These aren’t just HR problems. They’re leadership problems. When people don’t feel connected, clear, or supported: They call off more More people quit Mistakes and risks increase The good news? These patterns are preventable. Strong leaders reduce these issues by: Addressing problems early Creating clarity instead of assumptions Having consistent, direct conversations Reinforcing expectations before things drift It’s not about doing more. It’s about leading differently—every day. A question to consider: Which of these challenges is quietly costing your organization the most right now? 👉 Join our upcoming Leadership Conversation on April 27th, 3:00 PM—this is not a webinar . This is a candid conversation with leaders comparing their employee engagement challenges and successes.  Most organizations are tolerating more of this than they realize. The question is—are you?