Connection Extends Trust

Cathie Leimbach • August 23, 2022

“People want to follow, buy from, and be around those who are willing to connect,” says David Horsager. “Trust is all about relationships, and relationships are best built by establishing genuine connection. Develop the trait of gratitude, and you will be a magnet.”

No person is an island. Human beings are meant to live around other human beings. As Stephen R. Covey says, the highest level of human development is interdependence, not independence.  We are at our best when we can enjoy each other’s company and leverage each other’s strengths. 

We earn money when we provide a product or service that benefits others, and we pay for goods and services that others provide to us. When we connect well with other people – when we have positive, appreciative relationships with others – we benefit materially and emotionally. Connecting well with others extends trust and loyalty. We have a sense of security and peace knowing that we are part of a reliable community – that we don’t have to ‘go it alone’.

In the work world, we need to have good relationship skills to connect with customers, workplace colleagues, and vendors. Relationship skills strengthen our capability to be a leader, a follower, and a team member during tough times. Connection confidence and competence are critical to thriving in our interdependent society.

Marta Wilson, a Forbes Books author, suggests improving our interpersonal connections by:

  • Striking up conversations to develop formal and informal relationships with a diversity of coworkers.
  • Looking for small and large ways that we can be unified with coworkers, customers, and suppliers.
  • Recognizing other people’s value. Acknowledge their strengths and achievements. 
  • Setting a positive tone in our work environment to build a culture of support and empowerment. This provides a safe environment to try new things, making it easier for people to grow and change to help their organization achieve its goals and fulfill its mission.

Every day of our lives we rely on others in our family, our workplace, and our community. Positive connections with those around us build trust, which in turn, provides a sense of security and peace, increasing our quality of life.  

What Changes When People Actually Feel Engaged?

By Cathie Leimbach • April 7, 2026
Most leaders don’t struggle because they don’t care. They struggle because engagement feels hard to influence. But when people are engaged, the impact is hard to ignore: 18% higher sales 23% higher profitability 70% higher wellbeing These differences come from comparing the 25% of organizations with the strongest employee engagement to those in the bottom 25% (Gallup). And the stakes are bigger than most realize— disengaged employees cost U.S. organizations nearly $2 trillion in lost productivity each year (Gallup). This isn’t about perks or programs. It’s about how people are led every day. Engaged teams are clearer on expectations. They feel supported. They know their work matters. And most importantly—those conditions don’t happen by accident. They’re created in conversations: Clarifying priorities Reinforcing what good looks like Checking for understanding Following through consistently Small leadership habits drive big business outcomes. A question to consider: Where could stronger day-to-day leadership conversations improve results in your team? 👉 Join our next 60-minute Leadership Conversation: Inspiring High Performance — Monday, April 13 th at 3:00 PM ET (this is not a webinar) It’s a small-group discussion with other leaders looking at a simple question: What’s actually driving engagement—and what’s quietly holding it back? If a shift in leadership could impact sales, profitability, and wellbeing… it’s worth exploring what that might look like in your world.

4 Leadership Behaviors That Drive Trust, Performance, and Accountability

By Cathie Leimbach • March 31, 2026
Most leaders don’t struggle because they lack knowledge. They struggle because leadership opportunities show up in daily conversations —and those moments are easy to miss. The difference between average and high-performing teams often comes down to four leadership behaviors: 1. Build Trust Through Everyday Conversations Trust is built in small moments. Listen to concerns Ask thoughtful questions Follow through Address issues quickly and respectfully 🤝 Trust grows through consistent, everyday conversations. 2. Reinforce What Good Looks Like People repeat what gets recognized. Be specific: “I appreciated how you handled that client issue quickly—that made a difference.” 🔒 Clarity + recognition = stronger performance. 3. Address Problems Early—Kindly and Clearly Avoiding issues creates bigger ones. Keep it simple: What was expected? What happened? What needs to change? 👥 Clear, timely conversations reduce drama and improve results. 4. Support People So They Can Succeed Your role is to help your team succeed. Clarify priorities Remove obstacles Provide resources Coach progress 🔍 When people have clarity and support, performance follows. The Real Lever: Conversations None of this requires new systems. It happens in everyday interactions— 1:1s, quick check-ins, and follow-ups. Better conversations → better results. Quick Reflection Which one would make the biggest difference for you right now? Build trust Reinforce performance Address problems early Support success 👉 Join our next 60-minute Leadership Conversation – Inspiring Employee Performance on Monday, April 6, at 3:00 pm ET. Not a webinar. A working session with other leaders looking at what’s actually happening on their teams—and how small shifts in daily conversations change performance fast. If you're curious what even a 10% shift in consistency could look like for your team… this is a good place to start.