Why Coaching your Employees Makes a BIG DIFFERENCE
Cathie Leimbach • July 5, 2021
You may know that coaching your employees on an ongoing basis will increase their performance, reduce the line of people outside your office door, and reinforce training. Here is an interesting statistic – after employees receive training, they only implement about 10% of what is learned without ongoing follow-up and coaching.
Effective coaching of your employees will result in more confident, better trained, and more engaged employees. Coaching, rather than telling, creates future capacity in your employees. Here are some of the benefits:
- Employees are encouraged to succeed in their roles, surpass their goals, and sometimes are surprised at how much more effective they have become.
- It increases engagement – employees feel heard and that their contribution is valued.
- Your employees are coached to find solutions and answers themselves, leading to solid leadership skills and good behaviors.
- Employees become more motivated.
- Morale is increased throughout teams as each employee is equipped with more skills and confidence.
There are challenges for Managers wanting to coach rather than instruct. Ongoing coaching of your team will empower them to be more effective, creative, and confident. This helps your bottom line. Like all skills, developing coaching skills requires training and reinforcement from the organization. The reasons why it is challenging to implement coaching include:
- Managers lack knowledge about how to do it effectively.
- It feels time-consuming.
- Managers are often promoted based on technical skills, and coaching can feel awkward to them.
There is an accessible 12 step format to effective ongoing employee coaching:
- Give employees regular, frequent feedback. Employees crave constructive feedback from their managers. Look at our previous articles on providing positive and corrective feedback.
- Create a culture of feedback within your team. Encourage employees to provide feedback to each other and you.
- Push your employees by motivating them to get out of their comfort zone and perform to their potential. Their abilities and confidence will grow.
- Be open to employee ideas. We have previously talked about asking open-ended questions. When employees feel their opinion is respected and valued, they are more likely to be engaged and push harder.
- Encourage employees to learn from others. Connecting with their peers opens new possibilities and creates a more connected team. Encourage employees to learn from others.
- Ask employees for their opinions. This creates an open dialogue, encourages employee input, and provides an opportunity to coach.
- Build confidence. Confident employees achieve goals. Look for ways to coach each employee to set reasonable goals and recognize them for their strong performance and extra effort.
- Don’t do their work for them. If an assignment is going sideways, it is tempting to take it into your own hands and complete it. Instead, coach them on how to handle the situation by using open-ended questions to help them navigate through possible solutions to come to the best outcome.
- Tolerate and support failure. Do a second look. Make every failure a learning opportunity. Review what went wrong and talk through how to succeed in the next project.
- Recognize employees often. Don’t forget to celebrate success frequently. Little acknowledgments go a long way toward securing buy-in and building a stronger team. Praise much more often than you offer suggestions for improvement.
- Identify goals with the employees. Be clear about your expectations. See our recent goal-setting article for tips on how to do this.
- Ask what you can do to help. Let your team know they can come to you for help, AND use open-ended questions to help them arrive at their solutions after some brainstorming with you.
Coaching your employees is key to increasing output, engagement, and morale. Your job as a manager is to enable the success of each member. Next week we will provide some examples of effective coaching dialogue.
Most leaders don’t struggle because they don’t care. They struggle because engagement feels hard to influence. But when people are engaged, the impact is hard to ignore: 18% higher sales 23% higher profitability 70% higher wellbeing These differences come from comparing the 25% of organizations with the strongest employee engagement to those in the bottom 25% (Gallup). And the stakes are bigger than most realize— disengaged employees cost U.S. organizations nearly $2 trillion in lost productivity each year (Gallup). This isn’t about perks or programs. It’s about how people are led every day. Engaged teams are clearer on expectations. They feel supported. They know their work matters. And most importantly—those conditions don’t happen by accident. They’re created in conversations: Clarifying priorities Reinforcing what good looks like Checking for understanding Following through consistently Small leadership habits drive big business outcomes. A question to consider: Where could stronger day-to-day leadership conversations improve results in your team? 👉 Join our next 60-minute Leadership Conversation: Inspiring High Performance — Monday, April 13 th at 3:00 PM ET (this is not a webinar) It’s a small-group discussion with other leaders looking at a simple question: What’s actually driving engagement—and what’s quietly holding it back? If a shift in leadership could impact sales, profitability, and wellbeing… it’s worth exploring what that might look like in your world.
Most leaders don’t struggle because they lack knowledge. They struggle because leadership opportunities show up in daily conversations —and those moments are easy to miss. The difference between average and high-performing teams often comes down to four leadership behaviors: 1. Build Trust Through Everyday Conversations Trust is built in small moments. Listen to concerns Ask thoughtful questions Follow through Address issues quickly and respectfully 🤝 Trust grows through consistent, everyday conversations. 2. Reinforce What Good Looks Like People repeat what gets recognized. Be specific: “I appreciated how you handled that client issue quickly—that made a difference.” 🔒 Clarity + recognition = stronger performance. 3. Address Problems Early—Kindly and Clearly Avoiding issues creates bigger ones. Keep it simple: What was expected? What happened? What needs to change? 👥 Clear, timely conversations reduce drama and improve results. 4. Support People So They Can Succeed Your role is to help your team succeed. Clarify priorities Remove obstacles Provide resources Coach progress 🔍 When people have clarity and support, performance follows. The Real Lever: Conversations None of this requires new systems. It happens in everyday interactions— 1:1s, quick check-ins, and follow-ups. Better conversations → better results. Quick Reflection Which one would make the biggest difference for you right now? Build trust Reinforce performance Address problems early Support success 👉 Join our next 60-minute Leadership Conversation – Inspiring Employee Performance on Monday, April 6, at 3:00 pm ET. Not a webinar. A working session with other leaders looking at what’s actually happening on their teams—and how small shifts in daily conversations change performance fast. If you're curious what even a 10% shift in consistency could look like for your team… this is a good place to start.