Why Coaching your Employees Makes a BIG DIFFERENCE
Cathie Leimbach • July 5, 2021
You may know that coaching your employees on an ongoing basis will increase their performance, reduce the line of people outside your office door, and reinforce training. Here is an interesting statistic – after employees receive training, they only implement about 10% of what is learned without ongoing follow-up and coaching.
Effective coaching of your employees will result in more confident, better trained, and more engaged employees. Coaching, rather than telling, creates future capacity in your employees. Here are some of the benefits:
- Employees are encouraged to succeed in their roles, surpass their goals, and sometimes are surprised at how much more effective they have become.
- It increases engagement – employees feel heard and that their contribution is valued.
- Your employees are coached to find solutions and answers themselves, leading to solid leadership skills and good behaviors.
- Employees become more motivated.
- Morale is increased throughout teams as each employee is equipped with more skills and confidence.
There are challenges for Managers wanting to coach rather than instruct. Ongoing coaching of your team will empower them to be more effective, creative, and confident. This helps your bottom line. Like all skills, developing coaching skills requires training and reinforcement from the organization. The reasons why it is challenging to implement coaching include:
- Managers lack knowledge about how to do it effectively.
- It feels time-consuming.
- Managers are often promoted based on technical skills, and coaching can feel awkward to them.
There is an accessible 12 step format to effective ongoing employee coaching:
- Give employees regular, frequent feedback. Employees crave constructive feedback from their managers. Look at our previous articles on providing positive and corrective feedback.
- Create a culture of feedback within your team. Encourage employees to provide feedback to each other and you.
- Push your employees by motivating them to get out of their comfort zone and perform to their potential. Their abilities and confidence will grow.
- Be open to employee ideas. We have previously talked about asking open-ended questions. When employees feel their opinion is respected and valued, they are more likely to be engaged and push harder.
- Encourage employees to learn from others. Connecting with their peers opens new possibilities and creates a more connected team. Encourage employees to learn from others.
- Ask employees for their opinions. This creates an open dialogue, encourages employee input, and provides an opportunity to coach.
- Build confidence. Confident employees achieve goals. Look for ways to coach each employee to set reasonable goals and recognize them for their strong performance and extra effort.
- Don’t do their work for them. If an assignment is going sideways, it is tempting to take it into your own hands and complete it. Instead, coach them on how to handle the situation by using open-ended questions to help them navigate through possible solutions to come to the best outcome.
- Tolerate and support failure. Do a second look. Make every failure a learning opportunity. Review what went wrong and talk through how to succeed in the next project.
- Recognize employees often. Don’t forget to celebrate success frequently. Little acknowledgments go a long way toward securing buy-in and building a stronger team. Praise much more often than you offer suggestions for improvement.
- Identify goals with the employees. Be clear about your expectations. See our recent goal-setting article for tips on how to do this.
- Ask what you can do to help. Let your team know they can come to you for help, AND use open-ended questions to help them arrive at their solutions after some brainstorming with you.
Coaching your employees is key to increasing output, engagement, and morale. Your job as a manager is to enable the success of each member. Next week we will provide some examples of effective coaching dialogue.
For the tenth day in a row, production missed its target. Barry, the production manager, was frustrated and worried. Customer orders were piling up, inventory was running low, and he had no idea how to get things back on track. Even the VP of Manufacturing and HR had no helpful answers. Meanwhile, Joe, one of the line supervisors, couldn't understand why Barry was so upset. He'd heard through the grapevine that sales were down. So why was producing less such a big deal? Barry was baffled. He'd told his supervisors to increase production. Why weren't they pushing their teams harder? He pulled up the AI summary from Monday's "What's Up This Week" meeting. There it was. He'd asked the supervisors to produce more than last week because a large customer order had to ship the following Monday. But had he made his expectations clear? Barry thought he'd given a goal. Joe thought he'd heard a suggestion. Neither knew they weren't on the same page. Sound familiar? When expectations are fuzzy, even good employees miss the mark. The result: frustrated managers, confused employees, missed targets, and disappointed customers. LEADERSHIP TIPS: THREE STEPS TO STRONGER PERFORMANCE 1. Make expectations crystal clear. Explain what needs to be done, by when, and why it matters. Instead of saying "produce more," Barry could have said, "We need 200 additional widgets by Friday to fill a 500-widget customer order that ships Monday." Then he could have asked each supervisor what their line could realistically produce and what support they needed. A two-way conversation builds clarity and commitment. 2. Monitor progress daily. Don't wait until Friday to discover the team is behind. Review production results with supervisors every day. Compare actual output with the weekly goal, and recognize progress along the way. Ask, "Are we on track? What might keep us from reaching our target?" 3. Take corrective action before shortfalls grow. When production falls behind, don't just demand better results. Start a conversation. Ask, "What's getting in the way? How can we catch up? What help do you need from me?" Then work out a plan together, agree on who's doing what, and follow up to make sure it happens. Strong performance doesn't come from pushing people harder. It comes from clear expectations, regular monitoring, and shared accountability. When leaders explain what matters, listen to their people, and help remove roadblocks, employees are better equipped and more motivated to deliver. Conversation is Where Leadership Happens™ Say what matters. Ask what's in the way. Agree on next steps. Missed targets, fuzzy expectations, or a talk you keep postponing? Bring it to the Workplace Conversations Clinic on November 16. We'll discuss how to have that conversation with kindness and clarity. Register Here
Tammy was furious. For the third day in a row, the hydraulic hose assembly line was falling behind. How could they keep customers happy when production was this slow? The target was 50 hoses per hour, with at least 98% meeting quality standards. Yet, after two hours, Tom's team had produced only 65 hoses, and six had failed inspection. Tammy marched over to Tom, the line supervisor. “This is unacceptable! You know our targets. Get your people moving!” She stormed off, frustrated and worried about falling further behind. Tom felt embarrassed and discouraged. He told his team to work faster. An hour later, production was still behind, and more hoses had failed inspection. Leadership Tip – Correct Kindly, Solve Problems Together Corrective action doesn't need to be harsh. A calm, respectful conversation can improve both performance and trust. Clarify the gap. Remind the employee of the agreed expectation and describe what you've observed. “Tom, our target is 50 hoses per hour, with 98% meeting standards. Your team produced 65 in two hours, and six failed inspection.” Explore causes and solutions together. Ask, “What's getting in the way?” Listen carefully. Perhaps a crimping machine needs adjustment or a new employee needs coaching. Ask, “What could we do differently? How can I help?” Agree on next steps. Ask Tom to summarize what he'll do. State what you'll do to support him. Agree on when you'll review progress. Bottom Line Kindness doesn't mean lowering expectations. It means helping people meet them. Conversation is Where Leadership Happens™ Be kind. Be clear. Hold people accountable. Have a conversation you’ve been putting off because you don’t want to sound harsh—or let the issue slide? Bring it to the Workplace Conversations Clinic on November 16 to discuss addressing the problem with kindness, setting clear expectations, and agreeing on next steps. Reserve your spot for the November 16 Workplace Conversations Clinic → HERE
