Where is Your Business Heading in 2022?

Cathie Leimbach • January 4, 2022

You have likely thought about where you wish your business to head in 2022. But have you thought about HOW it is going to get there? 


A wish without a plan is just a dream.  Our default approach tends to be to continue doing what we have always done, which gets the same results as we have always been getting. If your wish is to achieve different results in 2022, it is necessary to be intentional about doing work differently.  


You may not see how you can take a day or two to develop a 2022 plan for your business.  However, spending a few hours to outline your business strategy for the year is essential if you really wish to achieve more during the 12 months ahead. 


First, write down how you will measure your business success this year. What dollar amount of revenue or profit are you aiming for? Choose an amount that balances your desire for growth with what is realistically possible.  You may wish to measure your success by the number of clients you retain or the number you gain. Employee morale or employee retention might be one of your success factors.  If you list several potential metrics, select the 1, 2, or 3 that you will focus on for the year. Achieving desired results requires us to focus on our priorities. If we give equal attention to more than three priorities, we dilute our energy and resources so much that we will be lucky to achieve even one of these important goals.


Second, review last year’s business practices and consider what you will continue and what changes would be beneficial.

  • Write down actions you will continue doing to support this year’s success. 
  • Jot down the actions you will stop doing, the things you did last year that hindered your success or won’t help you achieve the success you want in 2022.  For example, maybe you were spending five hours per week developing relationships in an industry you haven’t been serving. Despite your diligence, not only did you not get clients, you didn’t even get leads. It might be best for you to stop pursuing clients in that industry.
  • Jot down actions you will start doing. What new activities do you think could help you achieve your 2022 goals? For example, what industries are you currently serving well? In which of them is the market not saturated? Perhaps you should be devoting your relationship development efforts here.

 

Third, review your priority goals and the actions you think you might stop or start. Decide one, two, or three of these changes that could have significant impact on achieving your priority goals and are feasible to implement in your organization. Perhaps there is one thing you will stop doing and two things you will start doing.  Just as we dilute our efforts too much if we focus on more than three business results, we will have little success in changing our actions if we focus on changing our behavior in more than three areas. 

 

Fourth, determine how you will monitor your progress towards achieving your priority goals and making critical changes. Decide how and when you will report progress to your team.

 

Fifth, communicate your brief business plan to all members of your team. Share your one to three priority goals and your one to three areas of change. Most people are resistant to change so it is important to change just a few things at a time. Maintain stability for you and your team members by continuing with several of your most effective business practices from recent years.  Follow through with your monitoring and communication plan all year long so your team members see the benefits of doing the hard work involved with change and focusing on desired organizational goals.

 

Best wishes for 2022 to you and the work and people you lead!

The Self-Discipline of a Growth Mindset

By Cathie Leimbach • April 15, 2025
A growth mindset means believing you can get smarter and develop new skills through hard work and practice. People with a growth mindset see challenges as opportunities to grow. On the other hand, a fixed mindset means thinking your talents and abilities cannot change much, no matter how hard you try. People with a growth mindset are more likely to exercise self-discipline to learn new behaviors. This helps us adapt to new opportunities. When we push ourselves to try different approaches, we open doors that would otherwise remain closed. This takes courage and commitment, especially at first when new ways of doing things feel uncomfortable or difficult. Our brains have amazing potential to change throughout our lives. When we repeatedly practice new skills or ways of thinking, our brain creates new pathways that make these actions easier over time. What once felt impossible can gradually become second nature.  The hard part is sticking with new behaviors long enough for them to become normal. This is where self-discipline comes in . By consistently practicing different approaches, what once required enormous effort eventually feels natural. This ability to adapt keeps us growing, helps us keep up with our changing world, and unlocks possibilities we might never have imagined.

Why Master Open-Ended Questions

By Cathie Leimbach • April 8, 2025
In today's busy workplace, asking good questions can make you better at your job. Open-ended questions—ones that need more than just "yes" or "no" answers—help you learn more and have better conversations with others. Research shows these questions really work. Gallup found that managers who use open-ended questions have 27% less employee turnover and 18% better productivity. These questions make team members feel safe to share their ideas. Harvard Business Review says that when bosses ask at least four open-ended questions in meetings, teams come up with 42% more creative solutions. By asking instead of telling, leaders get more ideas from everyone. McKinsey discovered that managers who are good at asking open-ended questions find 34% more opportunities for process improvement. These questions help spot problems and challenge old ways of thinking. These benefits go beyond just team conversations. The Journal of Applied Psychology found that salespeople who use open-ended questions with customers make 23% more sales. By better understanding what customers need, they can offer better solutions.  Learning to ask open-ended questions isn't just about talking better—it's a skill that helps you succeed in all parts of work. Click here for more information.
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