Clear Expectations Yield Success

Cathie Leimbach • February 20, 2024

Effectively communicating workplace expectations involves providing specific details about the desired outcomes and setting clear deadlines. For instance, if a marketing team is tasked with launching a new product campaign, expectations could include developing a comprehensive marketing strategy, creating engaging content for various platforms, and achieving a specific target for website traffic or sales conversions.


To illustrate, one expectation might be to increase website traffic by 20% within the first month of the campaign launch. This expectation is clear, measurable, and aligns with the overall goal of the project. Additionally, specifying a deadline, such as achieving this milestone by the end of the first quarter, provides a tangible timeframe for team members to work towards.


Similarly, if the software development team is working on a new app release, expectations could include delivering a bug-free product with specific features. Deadlines could be set for the completion of coding, then of testing, and finally, ensuring the app is ready for launch by a particular date, such as the end of the fiscal year.



By providing concrete expectations and deadlines, employees gain a clear understanding of what is required of them and when it needs to be accomplished. This clarity fosters accountability, enables effective planning, and ultimately leads to successful project outcomes.

If Nothing Changes, What Will This Cost?

By Cathie Leimbach • January 20, 2026
When things feel “manageable,” leaders often continue with status quo. People are busy. Work gets done. But small issues quietly add up. Rework becomes normal. Deadlines stretch. Decisions take longer. None of it feels like a crisis, but together it eats away at time, energy, and profit. Inconsistent leadership makes it worse. When expectations change from day to day or from one manager to another, people stop giving their best. Some coast. Some get frustrated. Some start looking elsewhere. Turnover rises, along with hiring and training costs. The warning signs are usually right in front of us: Work keeps getting redone. Managers avoid tough conversations around poor performance. Good people are doing less than they could. Progress feels slower than it should. The real question isn’t, “Can we live with this?” It’s, “What is this costing us if nothing changes?” 👉 Join our 60-minute Leadership Conversation to explore how today’s patterns may be impacting your results — and what small shifts could make a big difference.

When Leadership Feels “Fine”… But Results Tell a Different Story

By Cathie Leimbach • January 13, 2026
Many leaders feel things are mostly on track. Goals are set. Meetings happen. People stay busy. On the surface, it all looks fine . But underneath, small cracks often tell a different story. You may notice work getting redone, decisions slowing down, or people quietly avoiding ownership. These aren’t just workflow problems. They’re leadership signals — and they’re easy to miss when everyone is moving fast. Leaders often believe they’ve been clear. They think people know what’s expected and who owns what. And they assume that if something was wrong, someone would speak up. But in real life, expectations get interpreted in different ways. Ownership can feel risky. And many people stay silent just to keep the peace. That gap between what leaders intend and what teams experience is where performance starts to slip. A few simple questions can help reveal what’s really going on: · Where is work quality lacking? · What decisions keep getting stuck? · Where do leaders step in instead of letting others own it? Start noticing those patterns. They point to exactly where stronger leadership can make the biggest difference. 👉 See what a 10–15% leadership shift could mean for your bottom line. View the Leadership ROI Chart .