Attracting & Keeping Motivated Team Members

Cathie Leimbach • August 27, 2020

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If you prefer to have a 50% staff turnover every year rather then attracting and retaining quality team members, this article isn't for you! If you are interested in developing and keeping value-adding team members, read on!


We know that life will never again be like it was six months ago, but we aren't sure what the future will bring. However, we do know some factors that will be key to future success.


People are most engaged and productive when their personal values intersect with the values of their workplace. Therefore, organizations whose culture is aligned with the desired values of the workforce are the most likely to come out of our current disruption profitably.


Barrett Values Centre recently conducted a study on workplace values, gaining insight on future expectations. Barrett asked employees of all ages, and at all levels of many organizations, to indicate the values they experienced at work before Covid, are seeing during Covid, and would like to regularly encounter after Covid.


Which of the preferences uncovered by the survey would help your organization have a bright future?


  • We have all adapted to unexpected realities this year. Many people now have a mindset that Adaptability is a highly valuable attribute. In the survey, all levels of employees (C-Suite/Executives, Managers, and Staff) indicate that the value that they most want in the new normal work world is adaptability. All ages of employees (Baby Boomers, Generation X, Millennials, and Generation Z) agree.
  • Are you as a leader ready to adapt to the realities of the majority of your employees? Are you ready to establish workplace practices that they value personally so they are more enthusiastic and productive at work and become experts in serving your customers' needs and wants?
  • Employee Engagement and/or Teamwork are desired at all levels of the organization and by all age groups except Baby Boomers. Living these values requires that employees appreciate and trust each other and enjoy their work. However only 17% of employees feel appreciated at work, and low levels of transparency, vulnerability, and trust have been the norm in many organizations.
  • Are you as a leader ready to prioritize healthy interpersonal relationships in your organization? Are you prepared to allocate time and resources for everyone to develop stronger soft skills? Most companies who are developing staff in these areas are experiencing a higher return on such investments than from technical skill training.
  • Open Communication is desired by the C-Suite/Executives and by Staff. Both Millennials and Generation Z value it. However, it isn't seen as important by Managers, Baby Boomers, and Generation X.
  • Many mid-level managers are Baby Boomers or Generation X. They may be responsible for hiring, onboarding, training and development, quality output, and performance reviews. Yet, most managers don't excel in these tasks. Open communication is essential for success in these areas. Are you as a leader ready to ensure your organization equips everyone who manages other employees with the skills to excel?


The majority of the workforce is expressing a desire to work for organizations where the values of Adaptability, Employee Engagement, Teamwork, and Open Communication are experienced every day. When employees' personal values are aligned with their workplace values, the organizations have stronger bottom lines.


Are you ready to invest in equipping your managers to lead your staff towards a win/win workplace experience? Or, would you rather put up with turnover, mediocre productivity, and ho-hum bottom line results?

By Cathie Leimbach November 25, 2025
As leaders, we know Thanksgiving week is prime time for employee appreciation. But here's the thing—a generic "thanks everyone" email hits differently for different people. Dr. Paul White's research on the 5 Languages of Appreciation in the Workplace offers a smarter approach. Just like people receive love differently, your team members feel valued in distinct ways: through words of affirmation, quality time, acts of service, tangible gifts, or physical touch (think handshakes and high-fives in professional settings). That all-star on your team? She might light up from a handwritten note praising her specific contributions. Your behind-the-scenes problem-solver might feel more appreciated if you help him out by clearing his schedule for an afternoon so he can tackle his backlog. This Thanksgiving, skip the one-size-fits-all approach. Take ten minutes to consider how each team member prefers to be recognized. It's not about grand gestures—it's about matching your gratitude to what actually resonates with each individual. When appreciation lands in someone's preferred language, it doesn't just feel nice. It builds loyalty, boosts morale, and reminds people why they show up every day. That's something worth being thankful for. Curious about what languages are preferred? Click here to learn more!
By Cathie Leimbach November 10, 2025
In most organizations, the instinct is to add —more goals, more projects, more meetings. But as Juliet Funt, founder of the Juliet Funt Group, teaches in her Strategic Choice process, real leadership strength lies in deciding what to stop doing . Strategic Choice is the intentional narrowing of priorities—cutting away the clutter so teams can focus on what truly drives results. It’s a disciplined act of letting go: saying no to good ideas so there’s room for the great ones. Funt’s approach challenges leaders to pause, think, and create the mental and operational space their people need to perform at their best. By removing unnecessary tasks and misplaced effort, leaders make room for precision, innovation, and real thinking time. This isn’t about doing less—it’s about doing what matters most. When businesses adopt this mindset, they replace overwhelm with clarity and regain control of their time, energy, and outcomes. For small to mid-sized companies, embracing Strategic Choice can transform busyness into focus—and that focus is where sustainable growth begins. Want a quick visual overview? View Strategic Choice: Making Room for What Matters to see how this process helps leaders focus on what truly drives results.